Designing signage for the interior space of any building, corporation or shopping centre, has a fundamental prerequisite: that its visual impact must not be overbearing. The saying that ‘less is more’ is essential in this case. We must determine the minimum number of signs required when faced with the challenge of both finding and recognising our destination when visiting a place of which we have no prior knowledge.
Signage should not be seen, it should not be noticed; it should only be there when we need it to find our way around.
The second challenge is to adapt the aesthetic to the existing interior design, combining materials and finishes that complement the project. It is essential to understand the architectural and interior design so that the signage does not clash, instead fitting in as part of the overall project. The materials and finishes used must relate and be consistent with existing ones.
Interior signage should take into consideration the individual visual identity features of the company requiring our services. The graphics, the colour or typographic solutions will be recognisable as belonging to the corporate identity of our client. Our experience covers hundreds of corporate buildings, offices, hospitals, hotels, shopping centres, AVE train stations, airports, and many more. We work on each project using ad hoc designs in order to achieve a satisfactory result in every case.