{"id":9635,"date":"2026-05-06T13:00:33","date_gmt":"2026-05-06T11:00:33","guid":{"rendered":"https:\/\/www.signes.es\/projecte-estrategic-de-wayfinding-museo-del-prado-madrid\/"},"modified":"2026-05-06T21:15:31","modified_gmt":"2026-05-06T19:15:31","slug":"projecte-estrategic-de-wayfinding-museo-del-prado-madrid","status":"publish","type":"post","link":"https:\/\/www.signes.es\/ca\/projecte-estrategic-de-wayfinding-museo-del-prado-madrid\/","title":{"rendered":"Projecte estrat\u00e8gic de Wayfinding | Museo del Prado, Madrid"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9635\" class=\"elementor elementor-9635 elementor-9553\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34c2755 e-flex e-con-boxed e-con e-parent\" data-id=\"34c2755\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-922bacb e-con-full e-flex e-con e-child\" data-id=\"922bacb\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b12f48f elementor-widget elementor-widget-text-editor\" data-id=\"b12f48f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Projecte estrat\u00e8gic<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd36a11 elementor-widget elementor-widget-heading\" data-id=\"dd36a11\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Wayfinding al Museo del Prado<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2d4d85 elementor-widget elementor-widget-text-editor\" data-id=\"a2d4d85\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>El Museo del Prado \u00e9s un referent internacional. Igual que les seves obres, la seva arquitectura forma part essencial del seu llegat cultural. En aquest projecte, l\u2019estrat\u00e8gia, el respecte per l\u2019entorn hist\u00f2ric i una integraci\u00f3 discreta han perm\u00e8s desenvolupar un sistema de senyalitzaci\u00f3 que refor\u00e7a la identitat del museu i millora l\u2019experi\u00e8ncia global del visitant.  <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-457d4bc e-con-full e-flex e-con e-child\" data-id=\"457d4bc\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3818eeb elementor-widget elementor-widget-text-editor\" data-id=\"3818eeb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Client<\/p><p>Museo Nacional del Prado<\/p><p> <\/p><p>Sector<\/p><p>Cultural, hist\u00f2ria i museus<\/p><p> <\/p><p>Ubicaci\u00f3<\/p><p>Madrid, Espanya<\/p><p> <\/p><p>Serveis<\/p><p>Disseny i sistema de wayfinding, producci\u00f3 i instal\u00b7laci\u00f3<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e03475b e-con-full e-flex e-con e-parent\" data-id=\"e03475b\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e7ab862 elementor-widget__width-inherit elementor-widget elementor-widget-image\" data-id=\"e7ab862\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-22-1024x576.png\" class=\"attachment-large size-large wp-image-9565\" alt=\"\" srcset=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-22-1024x576.png 1024w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-22-300x169.png 300w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-22-768x432.png 768w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-22-1536x864.png 1536w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-22.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c12da24 e-flex e-con-boxed e-con e-parent\" data-id=\"c12da24\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-99b09ea e-con-full e-flex e-con e-child\" data-id=\"99b09ea\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a26f8d elementor-widget elementor-widget-heading\" data-id=\"4a26f8d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">El repte<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-724dfc6 e-con-full e-flex e-con e-child\" data-id=\"724dfc6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-18da0ab elementor-widget elementor-widget-text-editor\" data-id=\"18da0ab\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>El&nbsp;<a href=\"https:\/\/www.museodelprado.es\/\" target=\"_blank\" rel=\"noopener\">Museo Nacional del Prado<\/a>&nbsp;buscava un sistema refinat i elegant d\u2019orientaci\u00f3 per guiar els visitants a trav\u00e9s de la seva extensa col\u00b7lecci\u00f3 de galeries i espais p\u00fablics. El repte era crear un sistema de senyalitzaci\u00f3 clar i accessible, sense restar valor a la integritat est\u00e8tica i hist\u00f2rica del museu. Els cartells havien d\u2019integrar-se perfectament en l\u2019arquitectura neocl\u00e0ssica, proporcionant informaci\u00f3 multiling\u00fce per acomodar el nombr\u00f3s p\u00fablic internacional del museu. A m\u00e9s, la senyalitzaci\u00f3 havia de millorar l\u2019accessibilitat per a tots els visitants, assegurant indicacions i informaci\u00f3 clares de manera intu\u00eftiva i visualment coherent.  <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-76f1b06 e-flex e-con-boxed e-con e-parent\" data-id=\"76f1b06\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4ac5825 e-con-full e-flex e-con e-child\" data-id=\"4ac5825\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-51b7def elementor-widget elementor-widget-heading\" data-id=\"51b7def\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Projecte Signes<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-11e5f35 e-con-full e-flex e-con e-child\" data-id=\"11e5f35\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-382712f elementor-widget elementor-widget-text-editor\" data-id=\"382712f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>El projecte s\u2019aborda com un exercici d\u2019equilibri entre orientaci\u00f3 i discreci\u00f3 visual, on la senyalitzaci\u00f3 no competeix amb l\u2019espai. L\u2019an\u00e0lisi de l\u2019usuari defineix una estrat\u00e8gia el resultat de la qual \u00e9s un sistema global que facilita la lectura del recorregut, fins i tot des de l\u2019exterior del museu, sense alterar l\u2019experi\u00e8ncia contemplativa del visitant. <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36c5271 e-flex e-con-boxed e-con e-parent\" data-id=\"36c5271\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3e6745f e-con-full e-flex e-con e-child\" data-id=\"3e6745f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65c76c2 elementor-widget elementor-widget-image\" data-id=\"65c76c2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103733.913-1024x576.jpg\" class=\"attachment-large size-large wp-image-9577\" alt=\"\" srcset=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103733.913-1024x576.jpg 1024w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103733.913-300x169.jpg 300w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103733.913-768x432.jpg 768w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103733.913-1536x864.jpg 1536w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103733.913.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5d89069 e-con-full e-flex e-con e-child\" data-id=\"5d89069\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9257d41 elementor-widget elementor-widget-text-editor\" data-id=\"9257d41\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>La senyalitzaci\u00f3 exterior s\u2019organitza estrat\u00e8gicament a partir de l\u2019an\u00e0lisi de fluxos i comportaments del visitant, facilitant una orientaci\u00f3 intu\u00eftiva des dels primers punts d\u2019acc\u00e9s al museu.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f0349ec e-flex e-con-boxed e-con e-parent\" data-id=\"f0349ec\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e9b2e68 e-con-full e-flex e-con e-child\" data-id=\"e9b2e68\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c8fba61 elementor-widget elementor-widget-image\" data-id=\"c8fba61\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"2000\" src=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103301.614.jpg\" class=\"attachment-full size-full wp-image-9583\" alt=\"\" srcset=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103301.614.jpg 1600w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103301.614-240x300.jpg 240w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103301.614-819x1024.jpg 819w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103301.614-768x960.jpg 768w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103301.614-1229x1536.jpg 1229w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a9aef09 e-con-full e-flex e-con e-child\" data-id=\"a9aef09\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c5c798 elementor-widget elementor-widget-text-editor\" data-id=\"6c5c798\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>La senyal\u00e8tica exterior personalitza cada acc\u00e9s mitjan\u00e7ant refer\u00e8ncies a la col\u00b7lecci\u00f3 del museu, refor\u00e7ant la identitat del dest\u00ed i l\u2019experi\u00e8ncia d\u2019arribada.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b85b51 e-flex e-con-boxed e-con e-parent\" data-id=\"6b85b51\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e3c2af2 e-con-full e-flex e-con e-child\" data-id=\"e3c2af2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aa706f5 elementor-widget elementor-widget-image\" data-id=\"aa706f5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"2000\" src=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103304.430.jpg\" class=\"attachment-full size-full wp-image-9580\" alt=\"\" srcset=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103304.430.jpg 1600w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103304.430-240x300.jpg 240w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103304.430-819x1024.jpg 819w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103304.430-768x960.jpg 768w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103304.430-1229x1536.jpg 1229w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0fa4340 e-con-full e-flex e-con e-child\" data-id=\"0fa4340\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ea81e80 elementor-widget elementor-widget-text-editor\" data-id=\"ea81e80\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A l\u2019interior, la senyalitzaci\u00f3 corregeix recorreguts condicionats per l\u2019estructura de l\u2019edifici, guiant el visitant de manera clara cap al seu dest\u00ed.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b8c1ac e-flex e-con-boxed e-con e-parent\" data-id=\"6b8c1ac\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1903b3e e-con-full e-flex e-con e-child\" data-id=\"1903b3e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ee47a8 elementor-widget elementor-widget-heading\" data-id=\"6ee47a8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Disseny + Execuci\u00f3<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e7adaed e-con-full e-flex e-con e-child\" data-id=\"e7adaed\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a7e2876 elementor-widget elementor-widget-text-editor\" data-id=\"a7e2876\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-start=\"547\" data-end=\"860\">El sofisticat sistema es defineix a partir de la precisi\u00f3 i la discreci\u00f3. La soluci\u00f3 harmonitza amb el patrimoni arquitect\u00f2nic del museu, amb una tipografia minimalista i elegant que complementa l\u2019entorn cl\u00e0ssic. Els materials utilitzats van ser seleccionats acuradament segons criteris de durabilitat i atractiu visual, assegurant que els cartells poguessin suportar l\u2019intens flux de persones mantenint la seva qualitat est\u00e8tica. La senyalitzaci\u00f3 multiling\u00fce (espanyol i angl\u00e8s) millora l\u2019experi\u00e8ncia del visitant, proporcionant una guia clara a tot el museu. El sistema tamb\u00e9 integra principis de disseny universal, garantint l\u2019accessibilitat per a visitants amb discapacitat. El resultat \u00e9s un sistema d\u2019orientaci\u00f3 cohesionat i atemporal que refor\u00e7a el paper del museu com a instituci\u00f3 cultural de renom mundial mentre preserva la dignitat de la seva arquitectura hist\u00f2rica.     <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-56fcfcd e-flex e-con-boxed e-con e-parent\" data-id=\"56fcfcd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-59fd01a e-con-full e-flex e-con e-child\" data-id=\"59fd01a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a02cdd elementor-widget elementor-widget-image\" data-id=\"2a02cdd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"608\" src=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T105713.355-1024x608.jpg\" class=\"attachment-large size-large wp-image-9592\" alt=\"\" srcset=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T105713.355-1024x608.jpg 1024w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T105713.355-300x178.jpg 300w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T105713.355-768x456.jpg 768w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T105713.355-1536x912.jpg 1536w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T105713.355.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dceef7d e-con-full e-flex e-con e-child\" data-id=\"dceef7d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-994893a elementor-widget elementor-widget-text-editor\" data-id=\"994893a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>La tipografia, minimalista i elegant, s\u2019integra sense estrid\u00e8ncies en un entorn sobri i cl\u00e0ssic <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7c6f212 e-flex e-con-boxed e-con e-parent\" data-id=\"7c6f212\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e926362 e-con-full e-flex e-con e-child\" data-id=\"e926362\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eaea3d2 elementor-widget elementor-widget-image\" data-id=\"eaea3d2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"608\" src=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T110151.011-1024x608.jpg\" class=\"attachment-large size-large wp-image-9595\" alt=\"\" srcset=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T110151.011-1024x608.jpg 1024w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T110151.011-300x178.jpg 300w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T110151.011-768x456.jpg 768w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T110151.011-1536x912.jpg 1536w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T110151.011.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-64cd7ab e-con-full e-flex e-con e-child\" data-id=\"64cd7ab\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5e0c45a elementor-widget elementor-widget-text-editor\" data-id=\"5e0c45a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Los pictogramas del Museo del Prado son \u00fanicos. La simplicitat de les l\u00ednies pr\u00f2pies de l\u2019estil neocl\u00e0ssic \u00e9s present en el seu disseny. <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dbc4769 e-flex e-con-boxed e-con e-parent\" data-id=\"dbc4769\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-bc31cf6 e-con-full e-flex e-con e-child\" data-id=\"bc31cf6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b72af43 elementor-widget elementor-widget-image\" data-id=\"b72af43\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103245.927-1024x576.jpg\" class=\"attachment-large size-large wp-image-9589\" alt=\"\" srcset=\"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103245.927-1024x576.jpg 1024w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103245.927-300x169.jpg 300w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103245.927-768x432.jpg 768w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103245.927-1536x864.jpg 1536w, https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/Diseno-sin-titulo-2026-05-06T103245.927.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-029379d e-con-full e-flex e-con e-child\" data-id=\"029379d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b9dc337 elementor-widget elementor-widget-text-editor\" data-id=\"b9dc337\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Col\u00b7lecci\u00f3 de pictogrames de disseny exclusiu per al Museo Nacional del Prado, Madrid. <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-53c65dc e-flex e-con-boxed e-con e-parent\" data-id=\"53c65dc\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6c27961 e-con-full e-flex e-con e-child\" data-id=\"6c27961\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6b588fd elementor-widget elementor-widget-heading\" data-id=\"6b588fd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Equip de disseny <\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5951e10 elementor-widget elementor-widget-text-editor\" data-id=\"5951e10\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><a href=\"https:\/\/arauna.studio\/\" target=\"_blank\" rel=\"noopener\"><strong>Arauna Studio,<\/strong><\/a> col\u00b7laboradors habituals en projectes exigents, va contribuir amb el disseny gr\u00e0fic, assegurant que la senyalitzaci\u00f3 mantingu\u00e9s una coher\u00e8ncia visual. <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-315ea43 e-flex e-con-boxed e-con e-parent\" data-id=\"315ea43\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7921e20 e-con-full e-flex e-con e-child\" data-id=\"7921e20\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-53c6498 elementor-widget elementor-widget-heading\" data-id=\"53c6498\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Equip de Wayfinding, producci\u00f3 i implementaci\u00f3<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc0e323 elementor-widget elementor-widget-text-editor\" data-id=\"fc0e323\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.signes.es\/ca\/wayfinding-design\/\">Signes<\/a>, especialistes en Wayfinding i senyalitzaci\u00f3<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Projecte estrat\u00e8gic Wayfinding al Museo del Prado El Museo del Prado \u00e9s un referent internacional. Igual que les seves obres, la seva arquitectura forma part essencial del seu llegat cultural. En aquest projecte, l\u2019estrat\u00e8gia, el respecte per l\u2019entorn hist\u00f2ric i una integraci\u00f3 discreta han perm\u00e8s desenvolupar un sistema de senyalitzaci\u00f3 que refor\u00e7a la identitat del&hellip;<\/p>\n","protected":false},"author":2,"featured_media":9611,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[248,247,239,244],"tags":[],"class_list":["post-9635","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internacional","category-projectes","category-senyalitzacio","category-wayfinding-design"],"acf":[],"jetpack_featured_media_url":"https:\/\/www.signes.es\/wp-content\/uploads\/2026\/05\/M.Prado-Educacion-3-scaled.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.signes.es\/ca\/wp-json\/wp\/v2\/posts\/9635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.signes.es\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.signes.es\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.signes.es\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.signes.es\/ca\/wp-json\/wp\/v2\/comments?post=9635"}],"version-history":[{"count":2,"href":"https:\/\/www.signes.es\/ca\/wp-json\/wp\/v2\/posts\/9635\/revisions"}],"predecessor-version":[{"id":9643,"href":"https:\/\/www.signes.es\/ca\/wp-json\/wp\/v2\/posts\/9635\/revisions\/9643"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.signes.es\/ca\/wp-json\/wp\/v2\/media\/9611"}],"wp:attachment":[{"href":"https:\/\/www.signes.es\/ca\/wp-json\/wp\/v2\/media?parent=9635"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.signes.es\/ca\/wp-json\/wp\/v2\/categories?post=9635"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.signes.es\/ca\/wp-json\/wp\/v2\/tags?post=9635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}